Category Archives: social media

The 6 Most Important Words for Content Marketing in 2012

Posted on January 4, 2012 by Jennifer Tribe

Joe Pulizzi over at the Content Marketing Institute has collected social media and content marketing predictions for 2012 from more than 75 marketing experts. In reading through everyone’s ideas on where content marketing is headed this year, a number of … Continue reading →

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The Tyranny of Social Media: When Klout Can Clobber You

Posted on January 1, 2012 by Jennifer Tribe

I love social media. Let’s get that out there right now. Ten years ago, I was an avid participant in online networks and discussion groups, proselytizing to everyone who would listen on the professional benefits of online engagement. I learned … Continue reading →

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